Sustainability 360°
—COOP ITALIA PHIABA COOP ROOM FRAGRANCES
—Elegance, intensity and persistence of fragrances; the bottle with the iconic sticks, scent sprays and their refills to perfume your home
The Phiaba Coop brand line of room fragrances is a concrete example of Coop’s commitment to sustainability.
The line is available in different formats: Furniture Diffusers with sticks, Spray Perfumers and related refills. Consistent with Coop’s policy on packaging, the choice has been made to also produce refills for Di users with sticks and Spray Perfumers, a choice aimed at optimizing transport logistics and reducing packaging material*.
In addition, Spray Perfumer and refill bottles are made of 100% post-consumer recycled plastic in a circular economy perspective, as second-life regenerated materials are used instead of virgin materials.
*Recharge and Spray Diffuser: the purchase of the 500-ml refill versus the purchase of the spray diffuser allows the reuse of the 150-ml spray diffuser bottle at least 3 times, resulting in mass savings of up to 42% compared to the disposable spray di user and in logistical terms the saving of 1 out of every 4 bilge carrying 150-ml spray diffuser bottles.